Manufacturing & Quality Assurance

Australian Guardrail Manufacturer

Safe Direction is an Australian owned manufacturing company. Our roll-forming capabilities includes;

  • W-Beam Guardrail
  • Thriebeam Guardrail
  • C-Posts for W-beam Guardrail and Thriebeam
  • C-Blocks for W-beam Guardrail and Thriebeam
  • RAMSHIELD® Posts

Steel used for our roll-forming operation is manufactured locally by BlueScope Steel. Safe Direction guardrail complies with Australian Road Authority specifications and is laser engraved during manufacturing providing traceability to steel heat numbers. This important step distinguishes Safe Direction from other manufacturers who batch stamp. The batch stamping process may use coils that come from different heat numbers.

Safe Direction’s process ensures its customers can be confident of receiving material test certificates corresponding to the heat number as marked on their guardrail product.

safe direction guardrail rolling line

Quality Assurance

Safe Direction is a company that focuses on its customer’s needs. As an Australian Owned enterprise, we pride ourselves on the manufacture and distribution of guardrail and safety barrier products for car parks, warehouses, roads and bridges.

Safe Direction operates under a third party certified Quality Management System certified in accordance with ISO9001:2015 registered with SAI Global for the following scope:

The supply and distribution of safety barrier systems and fencing solutions for road, industrial and commercial applications.

Unlike its competitors, Safe Direction’s guardrail products are stamped for traceability back to the specific production heat of the steel from which they are manufactured. Mill Certificates and laboratory reports are maintained in a database system for easy retrieval and for generating verification reports for Safe Direction’s customers.

Full-Scale Crash Testing

Safe Direction proprietary products are full-scale crash tested to provide compliance with Australian and International standards. Crash testing provides an independent assessment of the expected behaviour of the barrier and vehicle in a real-life impact situation. Information gathered during crash testing includes occupant risk, vehicle behaviour and the ability of the barrier to safely contain and redirect the errant vehicle.
Laboratories engaged by Safe Direction for crash testing are signatories to The International Laboratory Accreditation Cooperation (ILAC) as required by the Austroads Safety Barrier Assessment Panel.